News

You’re Not Behind. You’re Parenting.

To the Mom Who Thinks Everyone Else Has It Together I think we all do it. We look at another mom and think, She really has it together. Her kids are where they’re supposed to be. She remembered the...

Behind the Maize, Blue & Green: How Our Collegiate Collection Came to Life

Creating an officially licensed collegiate collection for My Urban Toddler has been one of our most exciting — and challenging — projects yet. From navigating university licensing to partnering wit...

PICTURE DAY DOs and DON'Ts

After 20 years as a mom and children's retailer, I've learned that the best Picture Day outfits aren't the fanciest ones — they're the ones that let your child look like themselves. Here are my tri...

Letting Go, Holding On

Every season of parenting asks us to let go just a little more. Whether you're packing a preschool backpack or walking your little one into kindergarten for the first time, the emotions are real — ...

Best Back to School Clothing in Ann Arbor: Outfits Kids Love for the First Day of School

If you're searching for the best kids' clothing in Ann Arbor, now is the perfect time to shop for back to school. The first fall collections are arriving, giving families the best selection of size...

The Best Backpacks & Lunch Bags for Little Learners

Back to school just got easier. Discover Itzy Ritzy's perfectly sized backpacks, insulated lunch bags, and snack tackle boxes — thoughtfully designed for little learners.

Weathering the Storms Together: A Note From My Urban Toddler

If you've lived in Michigan for any length of time, you know that no two summers are ever quite the same.This year has brought its share of challenges. Extreme heat. Powerful storms. Power outages....

The Best Summer Birthday Gifts for Kids (That Don't Need a Screen)

Summer birthdays are a little magical. The days are longer, the weather invites adventure, and kids have more time to explore, imagine, create, and play. If you're shopping for a summer birthday, s...

Back to School Without the Last Minute Rush

Tips from a mom of four on how to spread out back to school prep throughout summer so your family can enjoy those last weeks without the stress.

Meals on the Go: Helping Busy Families Eat Well Wherever the Day Takes Them

Tips and ideas for keeping healthy eating habits on track during busy summer days, plus our favorite grab-and-go containers and snack solutions for families always on the move.