{"title":"NEW ARRIVALS GIFTS","description":"\u003cp\u003e🎁 Just arrived and already gift-worthy! Shop our newest 2026 baby \u0026amp; kids' gift arrivals at My Urban Toddler — from baby shower gifts to birthday surprises, find something adorable for every little one on your list. Free shipping on orders $75+.\u003c\/p\u003e","products":[{"product_id":"purple-meadow-little-bites-set","title":"Purple Meadow Little Bites Set","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eReady, set, eat! Introducing The expert-approved toolkit of mealtime essentials for baby’s first food and drink! This set is the perfect new baby gift and a parent must-have. Each set includes all of the products needed for the first moment of introducing solids to little ones. Each product is designed to be used from parent led weaning or baby led weaning to independent eating. One set includes everything you need: you’ll get a cup, 2 lids, 3 utensils, 1 suction plate, and 1 starter bowl.\u003c\/span\u003e\u003c\/p\u003e\n\u003cul class=\"css-rzx0gb e1cvqvzi4\"\u003e\n\u003cli\u003eEasy to clean, wipe clean with soap and water. Dishwasher safe.\u003c\/li\u003e\n\u003cli\u003e100% FDA-Approved Food Grade Silicone; BPA-Free; PVC; Phthalates; Non Toxic; CPSIA Compliant\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c!----\u003e","brand":"Bella Tunno","offers":[{"title":"Default Title","offer_id":45937394286821,"sku":"210000213656","price":40.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0557\/8365\/3542\/files\/hgmjpufdm68w4bingjeg.png?v=1749109545"},{"product_id":"blue-shooting-star-little-bites-set","title":"Blue Shooting Star Little Bites Set","description":"\u003cp\u003e\u003cspan\u003eReady, set, eat! Bella Tunno's expert-approved toolkit of mealtime essentials for baby’s first food and drink! This set is the perfect new baby gift and a parent must-have. Each set includes all of the products needed for the first moment of introducing solids to little ones. Each product is designed to be used from parent led weaning or baby led weaning to independent eating.\u003c\/span\u003e\u003c\/p\u003e\n\u003c!----\u003e","brand":"Bella Tunno","offers":[{"title":"Default Title","offer_id":45937394385125,"sku":"210000213658","price":40.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0557\/8365\/3542\/files\/BellaTunno-LittleBitesSet_ShootingStar1.webp?v=1722439231"},{"product_id":"pony-pile-up","title":"Pony Pile-Up","description":"Stack and balance to win with Pony Pile-Up from Mudpuppy! 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Keep your eyes peeled and enjoy the ride!\n\nPerfect companion for any travel adventure\nComes in a handy portable tin\nAges 4 years+\nTravel game measures 5.25\" W x 7.5\" L x 1\" H","brand":"Chronicle Books","offers":[{"title":"Default Title","offer_id":47813981765861,"sku":"0736313545098","price":15.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0557\/8365\/3542\/files\/a6445ed292f4404d113917ebd05598c17c8d76ec82e4c7c7763f6e0748089f0d.jpg?v=1759860855"},{"product_id":"ultimate-spotlight-trains","title":"Ultimate Spotlight: Trains","description":"Interactive and engaging, Ultimate Spotlight: Trains shows young children how their favorite vehicles work!\n\nDiscover the wonderful world of trains: Pull a tab to open train doors, life flaps to see inside a train car, or turn a wheel to see different types of trains. Chock-full of age appropriate information, this book is an exciting introduction for young train and transportation enthusiasts.\n\n• Comprehensive pages feature marvelously detailed illustrations that just to be pored over again and again\n• Interactive and moveable parts on each page keep kids engaged\n• A captivating adventure that brings the world of firefighting and the magic of books to life\n• Ages 5 and up","brand":"Chronicle Books","offers":[{"title":"Default Title","offer_id":47813981896933,"sku":"9791036313585","price":18.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0557\/8365\/3542\/files\/MUT_STICKERS_26.png?v=1760563891"},{"product_id":"the-ultimate-construction-site-book","title":"The Ultimate Construction Site Book","description":"Experience the sounds, sights, and activity of a construction site: A crane lifts steel bars for a skyscraper, a tunnel boring machine digs underground... 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This comprehensive overview provides readers with informative and engaging text about how and where they lived, what happened to them, and much more!\n\n• Supersized spreads feature detailed illustrations that just beg to be pored over again and again\n• More than 50 interactive flaps, tabs, pop-ups and more for hands-on learning\n• Educational content reviewed by experts\n• Ages 5+\n• Grades K - 7","brand":"Chronicle Books","offers":[{"title":"Default Title","offer_id":47813982093541,"sku":"9791036353079","price":24.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0557\/8365\/3542\/files\/MUT_STICKERS_24.png?v=1760563743"},{"product_id":"marvel-mazes","title":"Marvel Mazes","description":"By the author of Star Wars Mazes, an exciting, new, all-ages, interactive activity book of mazes with findable elements taking readers into the pages of new and classic Marvel comics adventures.\n\nExplore exciting iconic locations and scenes with your favorite comics characters in this interactive, all-ages book of mighty Marvel mazes. Accomplish missions and locate key objects along the way while discovering the mysteries of Doctor Strange’s Sanctum Sanctorum, the S.H.I.E.L.D. Helicarrier, Wakanda, Asgard, and Doctor Doom’s Castle. Follow the Guardians of the Galaxy to Knowhere, help the Avengers fight the Skrulls aboard their flagship, face fearsome Sentinels with the X-Men in Days of Future Past timeline, and more!","brand":"Chronicle Books","offers":[{"title":"Default Title","offer_id":47813982159077,"sku":"9781797217475","price":14.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0557\/8365\/3542\/files\/45b35b661b861916ec8016e27dbb0cb145d97ed939cba1bd0cebe576c60398ee.jpg?v=1759860868"},{"product_id":"hoops-with-drop-flower-flower","title":"Hoops with Drop - Flower - FLOWER","description":"14k gold dipped and nickel-free drop hoops with post backing. 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Elevate your style today with these captivating bow charm hoops.","brand":"Lucky Feather","offers":[{"title":"Default Title","offer_id":47930073743589,"sku":"HT.BOW.EG","price":20.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0557\/8365\/3542\/files\/209909dbaf5fe2f689e2713ced76880834486ac5c5444f4144851cc747878b63.jpg?v=1760874279"},{"product_id":"travel-trivia-box","title":"Travel Trivia Box","description":"\u003cp\u003eSpark holiday fun with the Travel Trivia Box, the perfect stocking stuffer for friends and family who love a good brain teaser! This game adds a playful twist to holiday gatherings, making it ideal for kids and adults alike. Packed with travel-themed questions, it encourages laughter, learning, and friendly competition wherever you go. A delightful way to create memorable moments and keep everyone entertained this festive season!\u003c\/p\u003e","brand":"Talking Tables USA","offers":[{"title":"Default Title","offer_id":47931016544485,"sku":"SOF-KIDS-TRIV-POS","price":11.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0557\/8365\/3542\/files\/763b80612a5fe354f9ac9b38a7a21a7fba80008134a30778cf32e36fd91fe8ec.jpg?v=1760914320"},{"product_id":"display-of-10-assorted-maracas","title":"Maracas","description":"Experience the Joy of Music with our Maracas \n \n \n Color:  Multicolor \n \n Recommended Age:  12M+ \n \n Material:  Wood -  FSC certified \n \n Size (inches):  L: 1.8 x W: 1.8 x H: 5.7 \n \n Weight (lbs):  0.17 \n \n Bring the rhythm of the tropics into your home with our beautifully crafted Maraca. Made from high-quality wood, this musical instrument is perfect for little hands and big dreams. Let your child explore the world of music in a fun and interactive way. \n Price is per unit \/ minimum 10 (full display) \n  Care Instructions:  Clean only with a damp cloth. Do not use detergents.","brand":"Speedy Monkey","offers":[{"title":"Default Title","offer_id":47934631051493,"sku":"SP5008-D","price":12.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0557\/8365\/3542\/files\/991c72ab18bf102dcc618a88cc96130d4b256ec145432b12ba0c021c7f901ee6.jpg?v=1760993299"},{"product_id":"baby-s-first-stories-9-12-months","title":"Baby’s First Stories 9-12 Months","description":"These interactive stories  support visual development, with questions and prompts that encourage older babies to interact with the characters they see on the page.\n\nBaby's First Stories series: Each book in this series present four read-aloud stories and high contrast, bold artwork from Jane Foster. 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Perfect for adults and kids alike. (Everyone loves surprises.) Use one bomb per bath. Your bath bomb will arrive in our signature packaging, shown here\n\nCOLOR: Pink Shimmer\nFRAGRANCE: Lotus Flower\n\nWarning: Not edible. Keep out of eyes and mouth. In rare cases, skin irritation may occur. Always test product on a small area of skin before initial use and avoid use if skin has been exposed to harsh chemicals, such as chlorine. This product might make your tub slippery, so be careful. 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Filled with meaningful life lessons and affirmations, this book helps young boys build confidence, kindness, and healthy habits in a fun, approachable way.\n\nPerfect for ages 3–10, this book covers everyday values that matter most: good manners in any situation, the importance of helping others, taking care of mind and body, respecting family, and practicing self-love. \n\nEach page offers simple, impactful lessons that make it easy for parents, teachers, and caregivers to spark conversations and encourage positive character development.\n\nMade in the USA with durable wire-o binding and 50 pages of inspiration, this Mom’s Choice Award-winning book makes a thoughtful year-round gift for birthdays, milestones, classrooms, and family libraries.\n\nProduct Specifics:\n- Parenting resources for raising confident, kind kids\n- Empowerment and self-love books for children\n- Classroom","brand":"Papersalt","offers":[{"title":"Default Title","offer_id":47956164018405,"sku":"100078","price":19.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0557\/8365\/3542\/files\/065eaf05c6b78083ff29640a75e69e50c07275899511ca164949d0311e5b348e.jpg?v=1761093272"},{"product_id":"being-a-girl-inspirational-book-for-ages-3-10","title":"\"Being a Girl\" - Inspirational Book for Ages 3-10","description":"Empower young girls with Being a Girl, an inspiring children’s book designed to build confidence, kindness, and self-love. \n\nThis Mom’s Choice Award-winning title is filled with real-world lessons and heartfelt affirmations that encourage girls to embrace who they are and treat others with respect.\n\nWith engaging, easy-to-digest lessons, this motivational book helps girls ages 3–10 learn the “need-to-knows” of growing up with confidence and compassion. \n\nTopics include believing in yourself, showing kindness, respecting family, and practicing self-love. Parents, teachers, and caregivers love this book for sparking meaningful conversations and instilling lifelong values.\n\nMade in the USA with with a durable wire-o binding and 50 pages of encouragement, this book makes a thoughtful year-round gift for birthdays, holidays, graduations, and special milestones.\n\nGreat for:\n- Motivational books for girls and teens\n- Parenting resources for raising confident kids\n- Empowerment gifts for girls\n- Classroom and counsel","brand":"Papersalt","offers":[{"title":"Default Title","offer_id":47956164051173,"sku":"100077","price":19.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0557\/8365\/3542\/files\/c0bea7a4c08a19cc2bb205876635e0eaf3a7078b79f69e10afdf7d7bdfc5c3f5.jpg?v=1761093275"},{"product_id":"you-are-amazing-sequin-jogger-set","title":"You are Amazing Sequin Jogger Set","description":"\u003cp\u003eShine bright in this two-piece jogger set designed for kids who love to stand out! 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Kids will delight in discovering that wombats poop in cubes and that penguins poop in squirts that come in different colors depending on what they've eaten! Be the first to fill your game card with animals and poop to win BINGO!\nAlso available in the Laurence King Bingo series for kids are: Dinosaur Bingo, Jungle Bingo, Scary Bingo and Wonder Women Bingo. Our adult Bingo series features: Bird Bingo, Bug Bingo, Cat Bingo, Dog Bingo, Monkey Bingo, Ocean Bingo and Royal Bingo.","brand":"Chronicle Books","offers":[{"title":"Default Title","offer_id":48045897056485,"sku":"9781786277473","price":24.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0557\/8365\/3542\/files\/7fcd63b8a060e5a38571e843781b85e951108d5cc51daeee3739fe2faf023156.jpg?v=1762971867"},{"product_id":"cow-warmies","title":"Cow Warmies","description":"Warmies® Large Plush are fully microwavable to provide hours of soothing warmth and comfort. 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